SEO for hotels that drives direct bookings. Local keywords, Google Business Profile, content creation, technical fixes — for boutique hotels and holiday lets.
Get a Free SEO Audit →When someone searches "boutique hotel Cotswolds" or "dog-friendly B&B Lake District" — they're ready to book. If your website ranks, you get bookings without paying OTA commission.
Hotel search engine optimisation is different from generic SEO. You compete against OTAs with massive domain authority, local competitors, and Google's own Hotel Search product. We specialise in exactly this.
Google Business Profile optimisation, citations, map pack ranking, review strategy for your location.
Keyword-optimised room pages, location pages, experience pages targeting high-intent searches.
Speed, mobile performance, structured data markup for hotels, Core Web Vitals.
Blog posts, area guides, seasonal content. Build topical authority that compounds over time.
A dedicated page for every room type. Location pages targeting "hotel in [your town]". Schema markup for pricing, reviews, availability. Fast mobile-first website. Optimised Google Business Profile with weekly posts. Local citations on 50+ directory sites.
Local SEO, on-page, technical, content, reporting.
Free 20-minute strategy call. We'll show you where you're leaving money on the table.